Influencer Program (blogger exchange) is a tool for promoting your products on the Joom platform.
Promotion occurs through reviews, which are seen by millions of users of our social network. When your products have quality reviews, they have significantly higher chances of being bought.
⚠️ PLEASE NOTE: Only products from Top Stores can be added to the promotion.
How does Influencer Program work?
Firstly, create a request to review your product. Then you will be able to choose a blogger among those, who has replied to your request. Afterwards, you send the product to the blogger. It is not different from any usual order, except for no revenue for merchant. The blogger will publish the product review within 20 days after receiving the product.
⚠️ PLEASE NOTE: There is no guarantee that the blogger you have chosen will give a positive review, and Joom will by no means try to affect the viewer's opinion. So, please make sure that the product you send does not contain defects or inconsistencies in the description. While shipping the order, also check that you are sending the right variant and the order is in its entity.
Who are the bloggers?
A blogger is a verified Joom customer with significant number of subscribers and posts.
The bloggers we select are the most popular on our platform and have been given open access to Influencer Program. These bloggers are all selected by the Joom platform for their broad appeal and access to large audiences, which has led to increased sales. You can find more information about them in our blogger database.
|How can you choose a blogger?|
While choosing a blogger to promote your product, consider the following:
- The number of subscribers or followers is not always correlated to sales volume;
- The most efficient way to choose a blogger is by checking bloggers personal information and blog posts on the Joom APP (My Feed -> Users)
|What is a review?|
A review is an extended qualitative opinion about a product. A review typically contains high-quality photos, videos, as well as text descriptions of the product.
|Where will users see the blogger's review?|
Posts from bloggers appear in My Feed of their subscribers, as well as in the feed Discover for all users. Review will appear in product card as well.
|How to make a request?|
- Go to the Marketing page in your Joom account and choose Influencer Program;
- Click on the Create Application button;
3. Enter Application name and ID of the product you want to promote;
4. Choose a mode of Blogger Selection (Automatic/Manual);
5. Don't forget to click the Save button.
That’s all! The request has been made.
|How to ship a blogger's order?|
We highly suggest you send products that can be tracked: without tracking codes, we can’t determine the delivery date and therefore set the deadline for the blogger to complete the review.
If you can't ship the order online, please ship it offline. In this case you will be responsible for paying the shipping costs.
|Which product should be reviewed?|
Basically, you can choose any product for review. Still, we’d suggest selecting products with few or no reviews at all. Doing so helps them gain popularity and attention that quality products receive.
⚠️ PLEASE NOTE: reviews for the products belonging to the following categories cannot be requested:
- Women’s Clothing & Accessories -> Intimates;
- Health & Beauty -> Products for adults;
- Health & Beauty -> Health Care -> Feminine Hygiene Products;
- Men’s Clothing & Accessories -> Underwear;
- Men’s Clothing & Accessories -> Swimwear.
|How can you pay for a review?|
You just need to deliver the product to the blogger for free. At this point Influencer Program doesn't require any payment. Later on as the platform develops, you’ll be able to offer payment to bloggers that you’d like to review your products.
|How can you contact the bloggers?|
There’s currently no way to contact bloggers directly, as bloggers are users of our app. Still, you can always write to our Support Agents if you’ve got questions about working with bloggers.
⚠️ PLEASE NOTE: If your order in Influencer Program tab is canceled, it means that the time for blogger to submit review is up and in case there is no review you should contact Support Team.